It has been observed that things labeled as “free” have always caught the interest of the people and this acts as a catalyst in attracting many people. Free samples of products or services attract more customer or consumers’ attention than products or services with a specific price. It would be interesting to know why people love freebies so much.
free stuff and human mind
When people learn that there is something that they will get for free, their mind and psychology make them believe that they are special and that they have earned to get it for free. Free things make them feel that they have achieved something without more or less effort to get it. People think that there is less risk in trying free things and they feel that they have nothing to lose if they try free things. So they reach out to try the free stuff without any risk and loss. A similar human psychology works when we are attracted to discounted rates or prices of products and services.
burden of non-avoidable expenses
In our daily life, everyone knows that earning money is not easy and it takes a lot of effort to earn a living. Most of the hard earned money goes towards essential non-avoidable expenses like groceries, fuel and oil, paying bills and other expenses. When we know that we can get something for free, we are attracted to it because we feel that we have saved some amount for a product or service with the best deal of free stuff.
Some people are hesitant to spend money on what they think is not necessary.
There are many people who, despite earning a lot of money to save money, are hesitant to spend money on what they think is not necessary. They are more likely to reach out and try the product or service when they find out that the product or service is free. Such people would probably rather try the free stuff and experience what the product or service is like instead of paying for it.
Some people have less monthly income
Some people do not earn huge amount and their monthly income is less. They can’t spend a lot of money because of lack of funds, so they like free stuff more and they look for free stuff because they can’t spend too much.